Proxima — See the change

Insight & opinion


Supply Management: How to drive better commercial outcomes from digital marketing

Oct 14, 2015 6:00:39 PM

Comments 0

Supply Management logo

Proxima's John Butcher explains to Supply Management that the secret is out – up to 60 per cent of digital marketing spend is wasted and, as a result, failing to deliver the promised return on investment.

Click here to access the full article

(Source: Supply Management)

Post a comment